It’s time to conquer the mental load
for good.

A self-paced experience for busy working parents ready to put their home on autopilot and reclaim focus on what truly matters.

You love the idea of being
a calm and present parent.

And you know that to truly enjoy this season of parenthood, you need to spend less time and energy managing your home.

But there’s a problem...

You don’t have anything left to give after meeting your family’s basic needs: feeding them, providing them a clean home, getting the kids to just go to sleep at night, and working your 9-5 to afford all the things your family needs.

If you're like most busy working parents, you're still struggling to figure out how to juggle it all. 🤹

Let's face it…

  • 📢 You strive to be that parent who is always calm, cool, and collected…but you yell at your kids more than you care to admit, and it’s not only because your kids are being a pain. You’re bubbling over because your kid’s behavior in the moment is just the straw that broke the dam in your mind that was precariously holding back the chaos and overwhelm of everything us modern parents are holding. 

  • 🏃 You want to savor the everyday pleasures, like a relaxing moment alone in the shower…but instead, your mind is moving at 100mph. You’re sorting through the to-do list that is a mile long with new stuff constantly being added faster than other stuff is coming off. 

  • 🧽 You want to have a romantic moment with your partner after the kids are finally in bed…but instead you’re doing the dishes and working a second shift for your day job, responding to the slew of emails and Slack messages that came in after you left the office at 4:30 to pick up the kids. 

At this point, you may be thinking, "There's got to be a better way."

  • 🤗 A way to be present with your kids without the constant mental chatter of your to-do list begging for your attention

  • 🥰 A way to spend time with your partner that doesn’t devolve into talking about coordinating on the administration of home and family

  • 🧑‍💻 A way to achieve work-life balance that doesn’t require spending your entire paycheck to outsource running your home 

  • 💆A way to take real time for self-care without guilt getting in the way

I have good news for you.

There is a way to get your home to flow without having to micromanage every little thing.

You can have it all without hiring an expensive house manager or sacrificing precious hours of sleep in the process.

Your effortless home is waiting for you.

Imagine what it’ll feel like when: 

  • ✅ Meal planning and groceries take minutes, not hours, and you can have a healthy and fun dinner on the table every night with minimal effort

  • ✅ Your home is clean and tidy, and stays that way, insomuch as a home with young children can ;)

  • ✅ Your laundry, dishes, and other chores happen on autopilot without you having to think about it

  • ✅ Your mornings and evening routines are calm and predictable 

  • ✅ Important events and tasks are never forgotten

  • ✅ You’ve outsourced and automated your most time-consuming home activities to give yourself more capacity

Yes, it’s actually possible
to go from...

Exhausted

by endless chores and household tasks after long days at work

⬇️

Energized

because your routines, chores, and tasks get done with minimal brain power

Frustrated

that you can run projects at work with ease but can’t manage your home without overwhelm?

⬇️

Fulfilled

in your relationships, your career, and your self-care, because you have the capacity to invest in them

Guilt-ridden

about not being able to keep up with everything your family needs and wants from you?

⬇️

Proud

that you’ve created a home where you, your partner, and your kids can thrive

Streamlining your home systems is the quickest way to create more time, energy, and capacity in your life as a busy working parent.

Hi there, I’m Leslie!

I help busy working parents tame the mental load so they can focus on what matters.

As a former tech executive turned entrepreneur and mom of two kids under 5,  I know what it’s like to juggle a demanding career and family life. 

I started Bright Violet Home because I believe in embracing the chaos and experimenting with solutions that work for your unique family.

My goal is to help you find smart routines and manageable systems that free up your brain space so you can focus on what truly matters.

Success story

I’ve had the pleasure of working with Leslie for a few months since she started Bright Violet Home. Leslie is such a wealth of knowledge that I want to write down everything that she says. Leslie’s ideas on how to optimize our busy lives and be more intentional with our limited time have been invaluable to my family. Working with Leslie will increase your efficiency and teach you how to take advantage of valuable shortcuts.

Julie S., Business Development and Marketing

Introducing…

The most effective strategy to put your home on autopilot so you can spend more time on what you love.

Here’s a sneak peak!

Module #1: Get it all out 

The first step of solving any problem is clearly defining the problem. My smart but simple tools and templates will help you get crystal clear on exactly what you have on your plate. This step is pure relief in getting all your mental load out of your head and onto paper (digital or physical).

After finishing module one, you’ll:

  • Have an all-encompassing view of every task, project, event, or chore you have on your to-do list

  • Break your mental load into smaller, more manageable lists you can action on with less effort

  • Take small intentional action to simplify, delegate, and prioritize your lists

Module 2: Outsource & Automate

Even superparents can’t do everything themselves. In this module you’ll give yourself more capacity through outsourcing and automating some common tasks.

I give you the exact scripts you can use to get quotes or further information from providers you want to delegate to and step-by-step instructions for automating – no tech skills required. 

After finishing module two, you’ll:

  • Outsource one task to a service provider 

  • Put some technology around one task make it run automatically

  • Feel empowered by the momentum that a couple of quick wins can give to your home

Module 3: Streamline Your Chores

We’ll tackle those daily grind chores together – dishes, laundry, garbage, tidying, and cleaning – by creating habits we can experiment with to take the exhausting “thinking” energy out of getting these chores done. 

I give you lots of different ideas on how to do this that will spark ideas for how your family can implement behavior change that works for your unique situations. 

After finishing module three, you’ll:

  • Experiment with 3-5 small but meaningful habit changes around how you tackle chores to put them on autopilot

  • Build the foundation for experimenting with your home systems to apply in other areas of your family life.

Module 4: Reset Your Routines

We’ll take a deep dive into two parts of the day that are common pinch points for working parents: morning before you leave for work/school, and after-school/work to when the kids go to bed in the evenings. You’ll map out all of the things, tangible like baths and intangible like connections with the kids before lights out, and arrange them to best suit your family’s needs. 

After finishing module four, you’ll:

  • Know the plan for how you want your mornings and evenings to flow

  • Be equipped to pivot when the inevitable wrenches get thrown in the plan

  • Feel pride that you’re back in the driver’s seat of your family’s routines.

Module 5: Optimize Meal Preparation

Ah, meals. We love to eat, and we hate having to make everything we eat, not to mention all the planning and cleanup. I teach you to optimize your family’s meal planning to maximize flavor while minimizing effort using smart strategies that save you time and mental energy.

After finishing module five, you’ll:

  • Have a repeatable plan for getting meals on the table with virtually no mental energy.

  • Outfit your kitchen with all the tools and ingredients you need to cut hours off your meal prep. 

  • Enjoy meal time again with your family

Module 6: Align Calendars & Tasks

In this module you’ll build a system around all the incoming stuff that comes up as a family with working parents and young kids. We’ll create a shared calendar and task list so you have a place to capture all of those things coming at you so they don’t take up space in your brain. We’ll also use this to outline your recurring tasks that have to happen occasionally – things like home maintenance, bill pay, kids wellness visits, and the like. 

After finishing module six, you’ll:

  • Design a solid shared calendar in Google Calendar with all your can’t-forget events in it

  • Create a task list that works with any popular task management app

  • Build monthly, seasonal, and yearly rhythms for all sorts of home and family maintenance tasks.

Success story

“When my husband came to me suggesting we meet with Leslie, my initial thought was we didn’t need outside support. I agreed to a consult and was proved wrong! I am grateful for Leslie’s kind and understanding nature and expert guidance. She has certainly helped our family improve our communication and lower stress around meal prep.”

Phoebe B., Senior Manager of Programs 

Check out what’s inside!

Join Brighten the Mental Load and look forward to unlocking
new resources each week for 8 weeks, starting October 1st:

  • 📌 Comprehensive video lessons guiding you step-by-step through the Brighten the Mental Load process so that you feel prepared to start making positive change for your family, yours to access for the LIFETIME of the course [$1497 value]

  • 📌 6 months of expert guidance with 1:1 messaging with Leslie Newell, home strategist and founder of Bright Violet Home, to answer your questions quickly and encourage you on your journey, no additional mental load required [$1997 value]

  • 📌 Access to audio lessons through your favorite podcast player so you can prepare on-the-go [$297 value]

  • 📌 Ebook access for computers, mobile devices, and Kindle devices to edited transcripts from the Brighten the Mental Load lessons if you’re more of a reader than a listener [$97 value]

  • 📌 4 intake surveys for each of modules 3-6 with personalized feedback from Leslie on where your family should uniquely focus your efforts in each of these modules. [$197 value]

  • 📌 Printable and digital planners, workbooks, and checklists to organize your days and create your family’s personalized routines. [$197 value]

  • 📌 Communication template library with done-for-you email, text, and phone scripts for coordinating with “village” members (childcare providers, home service providers, etc, even your partner and kids). [$297 value]

  • 📌 ChatGPT prompt library to use AI as your household assistant to give you an extra “brain” to work with you on streamlining your family’s systems and habits. [$397 value]

Plus, enroll now and get these bonuses!

Recipe Simplifiers: Smart Adjustments for Faster Prep

[$147 value]

No more spending extra time chopping and prepping when you could be relaxing or playing with your kids.

Not knowing the simple tweaks that can cut your cooking time in half should never be the reason you don’t whip up those meals you’ve been wanting to try.

Which is why I’m granting you exclusive access to Recipe Simplifiers: Smart Adjustments for Faster Prep. This guide will show you how to make any recipe easier and faster, without sacrificing flavor—so you can get dinner on the table and enjoy more time with your family.

Getting started with Home Collaboration with your Partner & Kids

[$197 value]

Getting your partner and kids to fully embrace new systems isn't as simple as just explaining it once.

But that doesn’t mean it has to be a struggle. Getting Started with Home Collaboration with Your Partner & Kids will guide you through positive communication strategies, small but meaningful steps, and ways to give and receive feedback, so everyone feels heard and invested. With this bonus, you’ll turn what could be a source of frustration into a family effort, where the mental load is shared—and your home life becomes smoother and more enjoyable.

The Stress-Free Holiday Season Playbook

[$297 value]

The holidays are meant to be magical—It’s easy to get caught up in the hustle of the holidays and lose the joy the season.

The Stress-Free Holiday Season Playbook gives you a clear, step-by-step guide to tackle everything from Halloween to New Year’s Eve with ease. You’ll learn how to customize your plans so they’re perfectly suited to your family, while keeping things simple and manageable. This playbook turns holiday prep into an enjoyable experience, ensuring you have more time to savor the moments that matter most.

Total Value = $5617

Even Partners Get on Board with the Brighten the Mental Load Strategy

So many of these things have become critical parts of our family and household structure, and we're always improving on them. Sometimes, when you're in your own little family bubble, so much of parenting and household management can feel overwhelming, and it can be easy to assume that that's just the way it has to be. But it doesn't, and there are so many things, big and small, that can have a big impact!

Zachary N., Senior Mechanical Engineer
(also Leslie’s husband and first beta tester for every concept in this program)

Let’s get started!

Choose the plan that’s best for you.

Sales close September 30, 2024, at 11:59pm MT.

Investment option 1
(Cash-flow friendly)

$5617

3 payments of $367

Investment option 2
(Pay in full & save $104)

$5617

just $997

100% Risk-Free Guarantee

I know that investing in your family's well being is a big decision. I’m also fully confident that the value this program will bring to your home and family systems far outweighs the investment you will make today. Because I want to make sure you feel as confident with your decision as I do, I’m offering you a no-risk guarantee. 

If you go through the Brighten the Mental Load program in its entirety, apply and take action on all of the teachings, and don’t experience a significant decrease in the mental load you have on a day-to-day basis, I will refund your purchase. 

That’s right, I’ll give you your money back if this program doesn’t work for you. All you have to do is show me that you completed all of the lessons and implemented the action steps outlined in each lesson, and I’ll immediately refund you, no questions asked.

You’re ready for Brighten the Mental Load if…

  • 💪 You're a working parent determined to get your home running smoothly—without breaking the bank on outside help.

  • 💪 You’re fed up with mundane chores like laundry and bills taking up mental space, and you're ready to shift your focus to what truly matters.

  • 💪 You’re committed to taking control of your home so you can show up as the parent, spouse, and professional you want to be.

  • 💪 You’re driven to experimenting with new systems to finally find what works for your family.

Results like this are expected….

Leslie's services have been incredibly helpful for my family, especially in teaching us that it's okay not to have everything figured out and that perfection isn't necessary. I highly recommend Leslie's services to busy parents because she provides personalized solutions that make a difference in daily routines and overall stress management. Her approach is extremely thoughtful, down to earth, and tailored.

Jordan S., Product Manager

 All your questions, answered

  • I completely understand this concern. My program is specifically designed for busy parents and aims to reduce your stress, not add to it. Here's how it works: Most materials are available asynchronously, allowing you to engage on your own schedule. I offer audio content, interactive worksheets, and AI tools that let you participate without needing long, formal sessions. All program materials and communication with me are designed to be easily consumable on mobile devices, allowing you to participate on the go. By teaching you how to streamline and automate many aspects of your home life, I'm actually removing items from your mental to-do list. The initial investment of time and energy pays off in significantly reduced stress and mental load. Remember, investing a little time now can save you hours of stress later. Many clients find that within just a few weeks, the program is already saving them more time than they're putting into it.

  • Unlike one-size-fits-all solutions, my program is tailored to your unique family dynamics and needs. I focus on small, manageable actions that lead to real behavior change over time. My approach adapts to your life, making it easier to stay consistent and see results.

  • Absolutely! While partner participation is beneficial, my program equips you with tools to communicate better and create frameworks that make it easier for your partner to engage. More importantly, as you reduce your own mental load, you're creating a positive ripple effect for your entire household.

  • This isn't just an investment in yourself—it's an investment in your entire family's well-being. When you're less stressed and more present, everyone benefits. Plus, the time and energy you'll save by implementing my systems can be priceless. Many clients find the program pays for itself in reduced stress and increased efficiency.

  • While it's true that your needs will evolve as your children grow, my program teaches you how to create flexible, adaptable systems. The skills you learn will serve you for years to come, allowing you to adjust your approach as your family's needs change.

  • I understand this concern! This is not just an online course you consume and don't have any support to implement what you're learning. My program includes built-in accountability measures, including supportive messaging and regular check-ins. I celebrate small wins and help you build momentum, making it easier to stay on track.

  • My program is especially helpful for those who tend towards perfectionism. I teach you how to embrace "good enough" solutions that still yield significant improvements. You'll learn to make progress without getting stuck in the pursuit of perfection, focusing on small, manageable changes that compound over time.

  • Many clients experience a sense of relief and clarity within the first week. By the end of the first month, you'll likely have several new systems in place that reduce your daily mental load. At three months, you'll have completed most of the core curriculum, with habits and systems deeply integrated into your life. After a year, you'll be amazed at how much of your home life runs on autopilot, freeing you to focus on what truly matters. Remember, sustainable change happens over time, and you'll continue to see improvements as you progress through the program.

  • I've designed the messaging system to be as convenient and flexible as possible. Here's how it works: There's a messaging app embedded directly into the course materials, so you can ask questions right where you're learning. You also have the option to communicate with me through your preferred messaging platform, including Instagram, WhatsApp, Facebook Messenger, Telegram, and text messaging. This means you can use whatever app you're already comfortable with – no need to add another tool to your mental load. One important note: While messaging is flexible, it's not live chat. I typically respond to messages within 48 hours, generally between 9:30 AM and 4:30 PM MT. This allows me to provide thoughtful, quality responses while maintaining a healthy work-life balance. This system ensures you get the support you need without adding unnecessary stress or complexity to your day.

  • Absolutely! My strategies for managing household tasks and reducing mental load are valuable whether you're parenting solo or with a partner. I can help you create systems that work for your specific situation.

  • Not at all! I position myself as a home strategist, not a coach. My approach is practical and results-oriented, focusing on concrete strategies to improve your home life rather than abstract personal development concepts. I provide actionable tools and techniques that you can implement right away to see real changes in your day-to-day life.

Let’s get started!

Choose the plan that’s best for you.

Sales close September 30, 2024, at 11:59pm MT.

Investment option 1
(Cash-flow friendly)

$5617

3 payments of $367

Investment option 2
(Pay in full & save $194)

$5617

just $997

Now for some real talk…

By now, you know the biggest difference between feeling overwhelmed by your home life and having a household that runs on autopilot all comes down to having the right systems and strategies in place.

So, let's wrap up with a bit of real talk.

  • If you're a busy working parent with young children who's struggling to manage the mental load of running your household, Brighten the Mental Load is for you.

  • If you're no longer willing to sacrifice your joy and presence with your family because you're constantly reacting to household chaos, Brighten the Mental Load is for you.

  • If you're tired of trying every productivity app and planner out there, only to feel more overwhelmed and stuck than ever, Brighten the Mental Load is for you.

  • If you want to put 80% of your household tasks on autopilot so you can stop constantly thinking about what needs to be done, Brighten the Mental Load is for you.

  • If you value your time, energy, and family relationships and refuse to spend another day feeling like your home is running you instead of the other way around, Brighten the Mental Load is for you.

Remember, you don't have to reinvent the wheel or figure this all out on your own. With Brighten the Mental Load, you'll have a guide to help you create systems that work for your unique family, allowing you to reclaim your time, reduce stress, and focus on what truly matters to you.